WELCOME to Norwich Business Improvement District (BID)

who are sponsoring a CITY hare for Break Charity

Established in November 2012 the Norwich Business Improvement District (BID) is an inventive and progressive organisation run for local businesses by local businesses.

Our hare, “Hare Comes the Sun” by Julia Allum represents our bright and cheerful mural which can be found at the back of Tesco on Pottergate. When hunting out the hares in the city, remember to look up and around as you may just glimpse more of our creative murals brightening up some of Norwich streets – there are 7 to find!

If you need help finding the locations of the hares in the city centre then look out for our friendly and welcoming team of City Hosts who can help point you in the right direction. They will also be handing our copies of the trail maps.

If you want to take a break from a spot of hare spotting, then download the VisitNorwich app for details of where to eat, drink and shop. It’s also crammed packed full of event listings, and if you want to find the murals then it’s got a handy trail to guide you around the city.

Thursday evenings in the city (until 6 September and weather permitting), will feature free live music and street entertainment – the perfect way to round off a day exploring the city for hares.

Stay connected when in the city with our free Norwich BID Wi-Fi and share the perfect selfie of your favourite hare with friends and family.